proRM

KROHNE is one of the global market leaders for process measuring instruments mainly used in the energy, oil and gas industry as well as for chemical plants and water management.

INCREASED TRANSPARENCY

 Website:
Website:
krohne.com
Customer size:
Customer size:
3,700 Employees
Country:
Country:
Germany, 11 other countries
Industry:
Industry:
  • Discrete Manufacturing
Software and Services:
Software and Services:
  • Dynamics 365
  • proRM Fast Start
To increase transparency between its sales teams around the world and to manage projects more efficiently by means of harmonized structures, KROHNE decided to implement a uniform CRM system in all its sales regions. It decided in favor of Microsoft Dynamics 365 and proMX as its implementation partner. Thus, any barriers between the internal sales and the field staff were eliminated. "If an employee discovers during a customer visit that a new refinery is being built, he or she can enter this information directly into Dynamics 365. Automated workflows make sure that this information is forwarded to the right person," explains IT manager Eric Martin. Martin particularly appreciates the transparency and the gain of information which the company has achieved with the implementation of the new CRM software: "With Dynamics 365, we have succeeded in streamlining our sales processes. We are able to work and to communicate more efficiently since we have all information ready at hand and benefit from a high level of automation." At the same time, lead management features, which have been seamlessly implemented, enable decision makers to get a detailed insight into the success of individual key accounts, sales regions or sales teams. Thanks to the close integration with Microsoft Outlook, employees are able to track activities and to schedule appointments more easily.

Want to know more? Contact us!

* This field is required.
* Please fill in your name.
* Please fill in your last name.
* Please fill in your company.
* Please fill in your e-mail address.
* This field is required.
modal_window

Thank you for your message to proRM!

We will get back to you as soon as possible

I accept that this site uses cookies for analysis, personalized content and advertisment.